HYPE IS THE NEW ROCK
Brand positioning for Pink Taco
BCBG EYEWEAR
Spring Eyewear Advertising Campaign
JACK AND CEIL PRIVATE LABEL BRAND
Private Label Brand Development for Cohens | Logo | Positioning
Jack and Ceil were the original founders of the Cohens brand in 1920.
ELLEN TRACY EYEWEAR
Ellen Tracy Fall Collection Campaign
FEEL THE FREEDOM
Feel The Freedom positioning campaign for Brompton Bikes
TELLERS NEXT DOOR
Brand Development | Sales Strategy and Collateral for new Wedding property
TELLERS NEXT DOOR
Brand Development | Website: Luxury Wedding Property
BRANDING
Positioning for start up Matchmaking Brand
BRAND FRAMEWORK
After Hello Brand Personality Development
SOCIAL STRATEGY
Social content strategy for start up Matchmaking brand.
DINE BIG
Strategy | Brand Development | Advertising
TIMES SQUARE LAUNCH CONCEPT 1: Premium Content
Initial concept for Pink Taco Times Square Launch: Premium Content
TIMES SQUARE LAUNCH: CONCEPT 2: ALL GOOD STORIES
Initial All Good Stories Start at Pink Taco Concept for Times Square Launch Campaign
TIME SQUARE STORE LAUNCH CAMPAIGN
Final “All Good Stories Start at Pink Taco” Billboard Campaign
TIMES SQUARE DIGITAL ACTIVATION
Stories Campaign; 2.5 D animated digital activation
LAUNCH CAMPAIGN IMAGES
Launch Campaign Photo Shoot Direction
BRANDING SHOOT
Creative Direction
THE HARBOR CLUB AT PRIME
Rebranding | Conversion Based Website Development
The First Look
Blog Development | Content Marketing Strategy | Creative Direction
NYE BASH
Event Management |Branding
PINK TACO LAUNCH EVENT
Event Management, Influencer and Talent Oversight
TIMES SQUARE LAUNCH CAMPAIGN
Launch Campaign | Street Level Campaign and Social Activation
PEACH ATHLEISURE BRAND
Creative | Social Media Strategy for Fashion Brand
LIFE IS BETTER IN COLOR
Concept Development | Strategy | Social Media Campaign for Cocktail Launch
THE to-go BAR COCKTAIL COLLECTION
Private Label Brand Development | Concept | Strategy | Packaging
UNWINDER BEER
Partnership | Brand Development | Packaging Design Direction
STOP SUCKING ANTI PLASTIC CAMPAIGN
Branding | Influencer Partnership Program to announce Anti-Plastic platform
WINE LAB
SociaCampaign for The Wine Lab
IZOD Product Photography
Photo AD
IZOD COLOR CAMPAIGN
IZOD Color Launch
MARC ECKO EYEWEAR WEBSITE
Launch Strategy | UX/Web Development | Product Development | Branding
MARC ECKO EYEWEAR
Product Launch | Sales Strategy | Experential
MARC ECKO LAUNCH
Launch Product
Marc Ecko Advertising Campaign
Brand Strategy | Photo Direction | Advertising
MARC ECKO BRANDING
Marc Ecko Spring Campaign
Marc Ecko Collection Site
Ecommerce Website | Strategy
MEET ME AT PINK TACO
Event, branding, collaboration
BPE HOLIDAY ENERGY
Holiday events campaign
NYC WINDOW
Times Square Window
OOH AD CAMPAIGN
Concept | Strategy | Digital and OOH Campaign
WINDOW DISPLAY CAMPAIGN
Concept | Strategy for Retail Window and in-store campaign
COHENS 90th ANNIVERSARY CAMPAIGN
90’s Anniversary Campaign: Logo, Branding, Media, PR
CENTRAL MARKET BY BRG
Brand Development | Ecommerce Website Development
CENTRAL MARKET BY BRG
Private Label Brand Development | Concept | Strategy
CENTRAL MARKET UNBOXING
Packaging Campaign | Creative Direction
CENTRAL MARKET MEDIA
Advertising | Branding | Photo Direction
WHISKEY WEEK
Concept | Campaign Development | Event Management | Partnership Management
DIGITAL RETARGETING: PINK TACO
Concept | Strategy for Social Retargeting Campaign
SOCIAL CAMPAIGN: PINK TACO
Concept | Strategy Brand focused paid social campaign
LA LAUNCH INFLUENCER CAMPAIGN
Influencer campaign: LA Launch: 1,113,446 in reach
TO-GO COCKTAILS
GTM Strategy, Packaging, Display for new cocktail program
LA LAUNCH EVENT
Return of the Greats LA Relaunch Campaign
Pink Taco LA Launch
Launch Campaign for LA location
Pink Taco LA Launch-2
Launch Campaign for LA location
Pink Taco Merch Collection
Merch campaign
Pink Taco Artist Collection
Specialty Artist Collaboration collection
Pink Taco Digital
Digital Campaign Development
YOGA BRANDING
Branding and Positioning for Yoga and Spiritual Healer
THE COLLECTIVE
Concept | Brand Development | Web Development
THE COLLECTIVE
Product Launch + Branding; DTC private label brand for Cohen’s Fashion Optical
THE CONCEPT STORE AT DELANCY
NYC Flagship Store Redesign
THE PREP KITCHEN BLOG
Content Platform| Concept | Strategy
COHENS FASHION OPTICAL
Digital Ecosystem | Ecommerce Web Development
C BLOG
Content Strategy | Blog Development | Branding | Influencer Management
Dilli Dalli Collection
Private Label Brand Development: Creative | Strategy | Branding
CAMPAIGN PHOTOGRAPHY DIRECTION
Model Selection | Photo Direction: Junction City and Dilli Dalli brands
KRUSH BRANDING
New Branding for Organic Krush
KRUSH SWAG COLLECTION
Organic Krush Swag Capsule Collection | Photography
DIGITAL MEDIA CAMPAIGN
Concept | Creative Direction | Strategy; Inaugural Digital Campaign for Organic Krush
KRUSH LIFESTYLES
Concept | Brand Development | Ecom Website Dev and UX: Krush Lifestyles
IN STORE BRANDING
Uniform Update
KRUSH CLUB LOYALTY
New Loyalty Program Campaign Development:
Digital | In-Store | Social
SALON CULTURE SUITES
Brand and Logo Development
SALON CUTLURE SUITES
Photography Creative Direction
IN THE CLUTCH | ESPN
Concept Development | Strategy for ESPN DTC Magazine
VERACE BRANDING
Photo Direction | Brand Development | Advertising | Collateral
MONSOON REBRANDING
Rebranding Strategy | Positioning | Advertising
CHEFS AGAINST HUNGER GUEST CHEF SERIES
Strategy | Partnership Development | Event Management | Brand Development
CHEFS AGAINST HUNGER SERIES
Collaborative 6-Night Guest Chef Series
HOLISTIC MEAL PLAN PROGRAM
Holistic Meal Plan Program Development | Branding
IF3
Brand Strategy for Fitness Company
MONSOON RESTAURANT
Rebranding | Strategy| Creative Ideation
H20 BRANDING
Brand Development | Advertising | Photo Art Direction
CENTRAL MARKET HOLIDAY
Holiday Campaign Strategy | Packaging
CENTRAL MARKET BY BRG
Shipping Launch Promo | Packaging Design | Advertising
TELLERS
Private Label Brand Development | Packaging | Partnership Development
WHISTLE PIG-TELLERS CUSTOM BLEND
Partnership | Private Label Branding
TIME WARNER
Spanish Language Campaign Brand Development
WORLD TOUR
World Tour Campaign Development
RUN AND REFRESH EVENT
Experential Event with Susan G. Koman: Concept | Event Management
CLEANSE PROGRAM CAMPAIGN
Social Media Campaign | Photo Direction | Concept